Top 30 Australian Freelancers to Follow Online

6 September, 2024 · 7 min read

Author

Nikita Filippov

Discover top Australian freelancers to follow online for insights on freelancing, industry trends, and tips to boost your career or business success.

Digital Marketing and Social Media
Entrepreneurship and Business Growth
Freelancing and Consulting
Personal Branding and Influence Building
E-commerce and Online Sales
Design and Creative Work
Startup and Tech Innovation
Health and Wellness
Media and Content Creation
Social Entrepreneurship and Impact
Investment and Finance
Conclusion

Australia has become a breeding ground for the world's most innovative entrepreneurs and business leaders. From tech giants to social entrepreneurs, these visionaries are not just reshaping industries but redefining what it means to succeed in business.

This list highlights top Australian freelancers, entrepreneurs, and thought leaders making waves locally and globally.

Each offers unique perspectives and actionable advice that can help you grow your business, foster innovation, and build a successful career.

Get inspired by the stories, strategies, and wisdom of Australia’s brightest minds in the business world!

Digital Marketing and Social Media

1. Nathan Chan (@nathanchan)

Platform: Instagram, Podcast (Foundr), LinkedIn
Specialty: Digital marketing, entrepreneurship, online business growth.
Why Follow: Founder of Foundr magazine, Nathan Chan, shares insights into building online businesses, digital marketing strategies, and startup success.

2. Jeff Bullas (@jeffbullas)

Platform: Twitter (X), Blog
Specialty: Social media, content marketing, digital strategy.
Why Follow: An influential voice in digital marketing, Jeff Bullas provides actionable tips on leveraging social media and content marketing for business growth.

3. Sue B. Zimmerman (@suebzimmerman)

Platform: Instagram, Blog, LinkedIn
Specialty: Instagram marketing, social media strategy.
Why Follow: Known as the “Instagram Expert,” Sue B. Zimmerman offers practical advice on using Instagram for business, focusing on engagement and brand growth.

Entrepreneurship and Business Growth

4. Fred Schebesta (@schebesta)

Platform: Instagram, TikTok
Specialty: Entrepreneurship, fintech, cryptocurrency.
Why Follow: Fred Schebesta, co-founder of Finder, shares insights on entrepreneurship, particularly in fintech and online comparison platforms and the growing cryptocurrency market.

5. Jane Lu (@thelazyceo)

Platform: Instagram, TikTok, Website, YouTube
Specialty: Fashion e-commerce, entrepreneurship.
Why Follow: Founder of Showpo, a successful online fashion retailer, Jane Lu, shares her journey and advice on building a successful e-commerce business focusing on creativity and resilience.

6. Jack Delosa (@JackDelosa)

Platform: Instagram, Website
Specialty: Business coaching, entrepreneurship, startup growth.
Why Follow: Founder of The Entourage, Jack Delosa, provides education and mentorship for entrepreneurs, focusing on scaling startups and personal development.

Freelancing and Consulting

7. Kate Toon (@KateToon)

Platform: LinkedIn, Blog
Specialty: SEO, copywriting, freelancing.
Why Follow: An award-winning SEO and copywriting expert, Kate Toon provides practical tips for freelancers looking to enhance their online presence and attract more clients through effective SEO and content strategies.

8. Brook McCarthy (@brookmccarthy)

Platform: Website, LinkedIn
Specialty: Digital marketing, business coaching, freelancing.
Why Follow: Brook is a digital marketing strategist and business coach who helps freelancers and small business owners build their brand, attract clients, and grow their business online.

9. Matt Barrie (@mattbarrie)

Platform: Twitter (X), LinkedIn
Specialty: Freelancing, technology, entrepreneurship.
Why Follow: The CEO of Freelancer.com, Matt Barrie, offers insights into the gig economy, freelancing trends, and technology’s role in shaping future work.

Personal Branding and Influence Building

10. Cyan Ta’eed (@cyantaeed)

Platform: Instagram
Specialty: Social entrepreneurship, personal branding.
Why Follow: Co-founder of Envato and Hey Tiger, Cyan Ta’eed, shares insights on building impactful brands, social entrepreneurship, and the challenges of scaling a business.

11. Tina Tower (@Tina_Tower)

Platform: Instagram, Podcast (Her Empire Builder)
Specialty: Personal branding, online courses, entrepreneurship.
Why Follow: Tina is a business coach helping entrepreneurs create and scale online courses. Her content focuses on personal branding and leveraging expertise to build an online presence.

12. Samantha Wills (@samanthawills)

Platform: Instagram, Website
Specialty: Creative entrepreneurship, work-life balance, mindfulness.
Why Follow: Founder of Samantha Wills Jewelry, Samantha shares insights into the creative process, balancing work and personal life, and the importance of mindfulness in business.

E-commerce and Online Sales

13. Gretta van Riel (@grettavanriel)

Platform: Instagram, Twitter (X)
Specialty: E-commerce, social media marketing, startup growth.
Why Follow: An Australian e-commerce entrepreneur, Gretta founded several successful businesses, including SkinnyMe Tea and The 5th Watches. She shares strategies for scaling e-commerce brands and leveraging social media.

14. Nathan Huppatz (@nhuppatz)

Platform: LinkedIn, Instagram
Specialty: E-commerce, online retail, digital strategy.
Why Follow: Co-founder of Costumes.com.au, Nathan, provides insights into building and managing e-commerce businesses, focusing on retail and digital strategies.

15. Jane Cay (@janecay)

Platform: LinkedIn
Specialty: E-commerce, fashion retail, regional business.
Why Follow: Founder of Birdsnest, an online fashion retail business, Jane Cay offers insights into building a successful e-commerce brand from a regional area, focusing on customer experience and company culture.

16. Jodie Fox (@jodieannefox)

Platform: Instagram, Book (“Reboot: Probably More Than You Ever Wanted to Know about Starting a Global Business”)
Specialty: Custom fashion, e-commerce, entrepreneurship.
Why Follow: Co-founder of Shoes of Prey, Jodie Fox shares her experiences in starting and scaling a customized shoe brand, providing lessons on business pivots, customer experience, and innovation.

Design and Creative Work

17. Tina Roth Eisenberg (@swissmiss)

Platform: Instagram
Specialty: Design, community building, creative projects.
Why Follow: Although originally from Switzerland, Tina is based in New York but has a significant global reach, including Australia. She founded CreativeMornings, a global network with a strong presence in Australian cities, offering valuable insights into design thinking and creative leadership.

Startup and Tech Innovation

18. Melanie Perkins (@MelanieCanva)

Platform: LinkedIn (often featured in interviews)
Specialty: Tech startups, innovation, design.
Why Follow: As co-founder and CEO of Canva, Melanie Perkins is a prominent figure in tech entrepreneurship. Her story of taking Canva from a startup to a billion-dollar company provides valuable lessons on scaling, product development, and leadership.

19. Mike Cannon-Brookes (@mcannonbrookes)

Platform: Twitter, LinkedIn
Specialty: Software development, tech startups, sustainability.
Why Follow: Co-founder and co-CEO of Atlassian, Mike Cannon-Brookes is an influential figure in the tech world. He shares insights on entrepreneurship, software innovation, and sustainability in business.

Health and Wellness

20. Kayla Itsines (@kayla_itsines)

Platform: Instagram, App (SWEAT), Website, Podcast
Specialty: Fitness, wellness, online business.
Why Follow: Fitness entrepreneur and co-founder of the SWEAT app, Kayla Itsines provides valuable insights on building a global fitness brand, online business strategies, and engaging with a digital community.

21. Jessica Sepel (@jshealth)

Platform: Instagram, Blog, JSHealth App
Specialty: Nutrition, wellness, health entrepreneurship.
Why Follow: Founder of JSHealth, Jessica Sepel, shares insights into building a health and wellness brand, offering advice on nutrition, self-care, and entrepreneurial health ventures.

Media and Content Creation

22. Zoe Foster Blake (@zotheysay)

Platform: Instagram, Blog, Books
Specialty: Skincare, beauty, writing, brand building.
Why Follow: Founder of Go-To Skincare, Zoe Foster Blake combines her background in journalism with entrepreneurship, sharing insights into content creation, branding, and building a successful beauty line.

23. Mia Freedman (@miafreedman)

Platform: Instagram, Podcast (No Filter), Blog (Mamamia)
Specialty: Media, content creation, women’s issues.
Why Follow: Co-founder of Mamamia, Australia’s largest women’s media company, Mia Freedman offers insights into digital media, content creation, and the challenges of running a media business.

24. Osher Günsberg (@oshergunsberg)

Platform: Instagram, Website
Specialty: Media, mental health, personal branding.
Why Follow: Osher is a well-known media personality and host who shares his experiences in the media industry, focusing on mental health advocacy and personal branding.

Social Entrepreneurship and Impact

25. Daniel Flynn (@danielflynn__)

Platform: Instagram, Podcast
Specialty: Social entrepreneurship, business for good.
Why Follow: Co-founder of Thankyou Group, Daniel Flynn, is a leader in social entrepreneurship, sharing insights into building businesses that create social impact and contribute to global change.

26. Ronni Kahn (@ronni.kahn)

Platform: Instagram, Website, Media Appearances
Specialty: Food waste, social entrepreneurship, nonprofit leadership.
Why Follow: Founder of OzHarvest, Australia’s leading food rescue organization, Ronni Kahn advocates for reducing food waste and shares insights on running a successful social enterprise.

27. Audette Exel (@AudetteExel)

Platform: Media Appearances, LinkedIn, Twitter
Specialty: Finance, philanthropy, social impact.
Why Follow: Founder of the Adara Group, she uses business profits to fund health and education services in remote communities. Audette provides insights into using business for social good and ethical entrepreneurship.

Investment and Finance

28. Niki Scevak (@nikiscevak)

Platform: Twitter, Blog (Blackbird Ventures)
Specialty: Venture capital, startup investment, tech entrepreneurship.
Why Follow: Co-founder of Blackbird Ventures, a leading Australian venture capital firm, Niki Scevak, offers insights into the startup ecosystem, venture capital, and technology trends.

29. Katherine McConnell

Platform: LinkedIn, Media Appearances
Specialty: Fintech, sustainable energy, startup growth.
Why Follow: Founder of Brighte, a fintech company providing affordable finance for solar energy, Katherine McConnell shares insights on fintech innovation, sustainable energy, and women in entrepreneurship.

30. David Koch (@kochie_online)

Platform: Instagram, Podcast, Blog (Your money and your life)
Specialty: Finance, small business, entrepreneurship.
Why Follow: A well-known Australian TV presenter and finance expert, David Koch provides practical advice for small business owners, financial management tips, and insights into the Australian business landscape.

Conclusion

Now that you have a list of the best Australian freelancers and entrepreneurs to follow, we hope you feel inspired to start or further improve your business. These leaders offer a wealth of knowledge, practical advice, and innovative ideas that can guide you on your entrepreneurial journey.

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