ANNA for sole traders

Get your ABN, Virtual Office Address & start trading as a sole trader today

New to business? Start here. We'll help you set up as a sole trader by getting your ABN in place first, then add things like a virtual office address or GST registration only when you actually need them.

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What you get

Everything you need to start as a sole trader

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ABN Registration

Get your ABN sorted properly so you can invoice, get paid, and deal with suppliers.
The ANNA AU app

Get paid fast with invoices

Create and send professional invoices in minutes, track what’s been paid, and chase late payments automatically.
Text describing a virtual office service offering a Sydney business address as a registered office, mail handling with same day automated scanning, and usage for official government correspondence.

Optional virtual office address and clean admin from day one

Keep your details tidy and your business set up properly so you’re not untangling a mess later.
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One cashflow view, multiple accounts

Connect multiple accounts and track your cashflow in one dashboard. No spreadsheets, no guessing, no surprises.

Invoicing

Professional invoices without the fluff

Create professional invoices in minutes. Add your logo, line items, tax details, and payment terms, then download and send to your customer.

• Create polished invoices fast  

• Download and send as a PDF  

• Keep invoice details consistent and tidy 

Mobile screen showing a chat from The Happiness Company with $15,678.90 balance, notifying an overdue invoice of $1,300 to The Little Bag Company due 1 July 2025, and offering to send a friendly reminder email.

Connect your bank securely with Consumer Data Right (CDR)

Share your bank data safely, only with your consent. Powered by Mastercard.

ANNA uses Australia’s Consumer Data Right (CDR) to connect your bank accounts securely. You control what you share, and you can stop access anytime.

• Real time cash flow, always up to date

• See money in and out instantly across your connected accounts.

• You stay in control of access

• Choose what you share, revoke consent anytime, protected by CDR standards.

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Local sole trader tax support

Support from sole trader tax specialists

Real humans, based locally, who know sole trader industries and the rules that actually matter. Straight answers, practical guidance, and no time wasted.

  • Local support team
  • Deep knowledge across sole trader industries
  • Human help when you need it
  • Optional checks and guidance to keep you on track
Red illustration of a bat holding a calculator with text saying BAS GST.

Virtual Office Address

Sydney CBD virtual office address from $70/month (+GST)

Get a premium business address at Level 10, 387 George Street, Sydney NSW 2000.

• ASIC approved address

• AI-powered mail handling

• Same-day scanning

• Get your virtual address

Smartphone screen showing a message confirming The Happiness Company Pty Ltd is registered with ASIC, with virtual office address Level 10, 387 George St Sydney NSW 2000 marked as active.

Business admin made easy for Sole Traders

Freelancers, tradies, gig workers, medical professionals, designers, creators, consultants. If you run the business yourself, you need an admin stack that stays simple. If you want it done properly, fast & without the admin spiral, this is for you.

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1. Lodged correctly, with the right docs included

Set up with the essentials done properly from day one. Capture the right details and documents as you go, so BAS and tax time is clean and low-stress. No scrambling, no missing info, no last-minute panic.

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2. Fixed price, no hidden surprises

Choose only what you need. Add ons are charged separately.
• Virtual office address
• GST registration
• PAYG registration
• Company setup support
• Tax and bookkeeping support

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3. Human help when you need it

When you’re stuck, you get a real person who can unblock you fast. Get guidance on what to do next, what matters, and what can wait. Support that keeps you moving, not bouncing you around.

Everything you need to start your business

Register your company or sole trader, add an ABN, and complete your government registrations online in minutes. Built on ANNA’s direct ASIC and ATO Digital Service Provider integrations.

 Sole Trader setup

$49.00
One-off fee +GST
$49.00
One-off fee +GST
Register as a sole trader and get an ABN issued fast. Add GST, PAYG withholding and business name registration when you need them. Clear pricing, no hidden charges.
Start as a sole trader
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ATO-ready setup
We capture what the ATO needs to register you correctly from day one.
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ATO-ready setup
We capture what the ATO needs to register you correctly from day one.
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Optional GST registration
Add GST registration when you are ready to charge GST.
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Optional PAYG registration
Set up PAYG withholding if you plan to pay staff or contractors.
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Fast turnaround
Most applications are lodged within hours.
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Local expert support
Sole trader guidance from real humans, not bots.
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Secure document storage
Store all company docs, receipts and records in one place
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Xero bonus (new signups)
90% off Xero for 6 months

Register  PTY LTD

$636.00
 ASIC Fee
$636.00
ASIC Fee
Register PTY LTD. You only pay half the $636 government ASIC fee — just $318 today. ANNA covers the other $318, credited back to your account after activation and your first transaction. Subject to terms.Register PTY LTD. You only pay half the $636 government ASIC fee — just $318 today. ANNA covers the other $318, credited back to your account after activation and your first transaction. Subject to terms.
Start a business
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Australian Business Account
BSB and Account Number + virtual card to start making secure online business purchases instantly
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ASIC registration
ACN certification
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Instant online lodgement
ABN issued within hours
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ATO-ready setup
Business TFN issued on registration, with GST and PAYG registration support included.
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Local expert support
We make sure its done right the first time
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Same day turnaround
Companies registered in hours
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Ongoing compliance support
Annual ASIC reminders, company updates and lodgement help for first 6 months
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Secure document storage
Store all company docs, receipts and records in one place

ABN Only

Free
Free
Already have an ACN but no ABN yet. We register and link a new ABN to your existing company and handle the ATO registrations.
Add an ABN
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ASIC registration
We register an ABN that matches your existing company details.
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Optional GST registration
Register your company for GST at the same time.
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Optional PAYG registration
Set up PAYG withholding so you can pay staff correctly.
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ATO-ready setup
ABN and tax registrations configured together to avoid rework later.
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Fast turnaround
Most lodgements are processed within hours.
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Local expert support
Help resolving issues if your existing ASIC details need correction.
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Secure document storage
Keep ASIC and ATO documents together in one secure hub.
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Xero bonus (new signups)
90% off Xero for 6 months

Optional add on

Virtual Office

Get Sydney's only AI-powered virtual office
Premium CBD Address

Level 10, 387 George Street, Sydney, NSW 2000

AI mail handling

4-hour scanning SLA, instant alerts

ASIC registered office

Fully compliant for all requirements

Director service address

Keep your home address private

Virtual office pricing
$70 +GST/month

One Business Account. Completely free.

Open your ANNA business account in minutes. No monthly account fees. No lock-in.

Business Account - Free

$0.00
a month
$0.00
billed annually
Basic account to manage and move funds, with no monthly fees.
Unlimited account with
everything your business needs to thrive with tax agent, bookkeeping & accounting support
Try ANNA for free
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Australian Business Account
Get a BSB and Account Number
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Virtual card ready on day one
Start making secure online business purchases instantly
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Contactless card (physical)
Great for tap & go when you're on the move and spending in-person
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Make business payments
Pay bills, suppliers, employees easily
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Send invoices with payments
Create, send and track professional invoices that get paid directly into your ANNA account, no delays
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Smart tax tools
Track GST, BAS and income tax obligations
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Easy receipt capture
Snap receipts and ANNA auto-categorises them
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ATM withdrawals
Free ATM withdrawals
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Mobile app
Manage cards, payments & tax from anywhere, 24/7
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Australian support team
Real human help, not robots
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Make business payments
Pay bills, suppliers, employees easily
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Support from qualified human tax experts
Get unlimited access to real local tax professionals, not bots, who can guide you through tricky compliance questions quickly and confidently
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Personalised tax calendar
Stay compliant without stress—get a live view of BAS, GST & income tax deadlines, tailored to your business and reminders on autopilot
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Business documents hub
Keep all your business receipts, invoices and ASIC documents in one organised space
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Ongoing compliance support
Annual ASIC reminders, company updates and lodgement help

FAQ

Is it free?

The base product has no monthly fee. Optional paid add ons and services may apply depending on what you choose.

Can I create & send invoices to clients from the dashbaord

Yes. Create and send invoices from your ANNA dashboard. We’ll automatically send payment reminders and chasers to your customers.

Can I keep using my existing bank accounts?

Yes. Connect them via Open Banking and view them in one dashboard.

Do I get a BSB and account number?

Not at launch. We are building these features for Sole Traders as we speak, so you will not receive a BSB and account number on day one. We will let you know closer to the date when this launches.

Do I get a card and payments access?

Not at launch. Cards and payments are in the works, but you will not be able to make or receive payments through ANNA on day one.

What our customers say about us

What our customers say about us

Get started with ANNA today

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